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Saturday, September 15, 2007

Naza Kia has released new Kia Spectra 5 in Malaysia

Naza Kia has released the new 1.6-litre Kia Spectra 5 on 15th Aug 2007, the same day as the launching of Proton Persona. This car was launched by Internsational Trade and Industry Minister Datuk Seri Rafidah Aziz. Unfortunately, Kia Spectra 5 is not getting as much attention as Proton Persona. Naza Kia Sdn. Bhd. expects to sell 1500 units of Kia Spectra 5 by year end.

Naza Kia Sdn Bhd has set the on the road price for Kia Spectra 5 at RM 73,000. This price comes with 5-years warranty or 125,000 KM whichever comes first. The price also comes with 2-years free maintenance or 50,000 KM whichever comes first. The package also includes the following accessories:

  1. Dual Airbags
  2. ABS + EBD and Brake Assist System
  3. Sports Mode Automatic Transmission Air
  4. Conditioner
  5. Radio/CD/MP3/USB/6 Speakers
  6. Trip Computer Remote
  7. Keyless Entry System Central Door Locking
  8. 6:4 Rear Split Folding Seat
  9. Power Windows Door Mirror with LED Side Repeater
  10. 16” Alloy Wheel
  11. Reverse Sensors
  12. Fog Lamps
This time, the Kia Spectra looks more like a mini-MPV than a sedan.

Selling 1500 units by year end is really a challenge to Naza Kia comparing the price of this car to the following models:
  1. Proton Persona 1.6-litre H-Line Model (RM 55,800)
  2. Toyota Avanza 1.5-litre G (RM 71,996)
  3. Naza Kia Spectra 5 1.6-litre (RM 73,000)
  4. Toyota Vios 1.5-litre G (RM 76,000)
  5. Honda City 1.5-litre i-DSL (RM 79,800)
  6. Naza Citra 2.0-litre (RM 79,888)

[Related Articles]

Two new Kia models to boost sales - theStar (2007-08-16)
International Trade and Industry Minister Datuk Seri Rafidah Aziz, who officiated at the event, said the launch was timely as it was before the festival season, during which there was a tendency for customers to change vehicles or buy new ones.

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